Finikounda is a small coastal town that feels like it’s just waking up to a modern vibe while keeping its laid-back roots. This spot has long, sandy beaches that stretch out into clear, turquoise waters, perfect for a dip or a lazy day on a sunbed with a cold frappe in hand. The coastline isn’t crowded with the typical resort feel—you’ll find local tavernas right by the water serving up fresh seafood straight from the boats.

Accommodations here range from boutique hotels that blend traditional stone with sleek, minimalist designs, to family-run guesthouses where you’ll feel right at home. There’s been a shift lately in the food scene too. Yes, you’ll find souvlaki and calamari, but also more creative takes: think grilled octopus with a splash of local citrus, or salads loaded with figs, pomegranate, and a crumble of creamy sheep's cheese.

The town itself has a few surprises up its sleeve. Hidden away are small artisan shops selling handmade pottery and eco-friendly skincare, all crafted from ingredients grown in the area. Just outside Finikounda, check out the ancient olive groves and tiny churches that still hold onto the stories of the past. Or head up to Methoni Castle at sunset for a view that feels straight out of a movie.

It’s the kind of place where you can be as active or as relaxed as you want, with a warm, local feel that’s adapting but not losing its essence. Perfect for slowing down without feeling stuck in time.